How to Plan What Shop Fittings You Need for Your Store
Having the correct shop fittings is an important aspect of any retail store. Not only will they make your products easier to browse, but they can also encourage the customer to purchase more, resulting in extra sales. This article provides a step by step guide on how to work out what shop fittings you will need for your store.
1. The first step is to measure the amount of space you have to work with in your store. Never guess the measurement, always use a tape measure to work out the width, length and height of your space.
2. Use these measurements to generate a store plan. You can do this by scaling down the measurements, and then drawing the plan directly onto a piece of graph paper. Alternatively, there are several types of software available that will be able to draw up a plan for you.
3. Have a think about the overall theme of your shop, and what style you would like it to be in. Try and pick a theme that complements the products or services you are selling. It may be worth creating a scrapbook full of inspirational images of stores that you like and admire.
4. Write down your current product inventory list, and calculate how many items you want to display.
5. Use this list to start choosing the appropriate shop fittings. Obviously this depends entirely on what type of products you are selling. If you are opening a boutique, you will want to choose rails that will be able to display your clothing items. If you are selling mobile phone devices, then you may need a wall fitting that is designed to showcase phones.
6. Chooses finishes and styles that complement your overall theme. You want all areas or your store to work together in order for it to look good. When purchasing individual items, ensure that they are all in a similar style.
7. After you have chosen your shop fittings, you may want to consider buying additional accessories. Things like lighting fixtures, mirrors and decorative items can make all the different to your stores finished look
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