What’s better than pouring out your morning mound of Cornflakes only to be presented with a little plastic gift? As long as you don’t fail to insert your contact lenses before brekkie, which could have you in A+E as a choke victim, then the promising rattle at the bottom of a cereal box is always something to look forward to!
Companies worldwide spend millions on promotional gifts but the question remains: do promotional gifts actually generate enough widespread consumer interest to boost sales? The answer is surely ‘yes.’
Promotional gifts are designed to entice potential new customers and promote new introductions to the market. Promotional gifts are are a powerful advertising tool that spark interest without the need to implement physical ‘in yer face’ advertising techniques that are both out dated and annoying.
Not one- dimensional selling tools; promotional gifts can be tailored to work within a company’s targeted audience by offering products that relate directly to their age, sex, ethnicity and interest demographic. On the other hand, poorly considered promotional gifts may actually deter and interfere with consumer interest and will do little other than disturb potential and existing clients. In fact, experts say that companies distribute promotional gifts to get sonic results but they can get discernible results if they promotional products in a constructive way.
There are three main rationales behind distributing promotional gifts to new and existing customers. Promotional gifts will generate good will among customers, establish brand recognition and establish promotional trails. Promotional gifts work to a company’s advantage by giving it an opportunity to show appreciation, promote its core values and boost sales potential.
At Blue Lemon we help companies select the most appropriate promotional gifts that will aid completion of an overall advertising mission. We understand the importance of gifting perfect promotional gifts and that’s why we have built a huge collection of unique promotional products. Right from the ever- popular, trusty ballpoint pen to eco- friendly everyday shoppers, we are dedicated to personalisation and custom built products that cannot be sourced elsewhere.
Blue Lemon promotional products- we’ve got creative communication in the bag. To find out more or place an order, visit our website today.
Promotional Gifts from bluelemon.co.za. We provide innovative corporate gifts, promotional clothing and other safety gear. Visit us today for Promotional Products.